In-Video Engagement & Insights

Active Engagement, Built Into Every Video

Video tools stop at playback. Quiz tools pull learners out of the course. Annoto does both, adding quizzes, discussion, and analytics right inside the video you already use. No migration, no new platform.

Trusted by 200+ institutions worldwide
One connected platform

Engagement, assessment, and insight, all in one place

Quizzes, notes, discussion, peer review, and analytics, shown end to end on the video your students already watch.

Annoto analytics dashboard, in-video discussion, and full feature set shown across three connected screens

Collaborative

Learners comment, ask, and reply right on the video, so they discuss the material instead of watching alone.

Immersive

Questions and notes stay inside the video, keeping students in the moment instead of clicking away.

Engaging

Interactive prompts appear at the right point in the video, so attention holds and fewer learners drop off.

Insightful

See who watched, where they paused, and what they grasped, with results synced straight to your gradebook.

Join the elite

You'd be in good company

200+ leading universities and institutions already run active, measurable video on Annoto.

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One platform, every learning journey

Annoto covers the whole journey — not just discussion

From self-study to collaboration, in-video assessment, skills & peer review, and analytics — Annoto turns any course video into active learning at every stage.

Why Annoto

Turn Watch Time Into Verified Learning

Layer quizzes, discussion, and analytics onto the video you already use. You see who understood, and more students finish what they started.

Engagement analytics

Engagement Analytics

Pinpoint the exact second students disengage, replay, or get lost, so you know precisely what to fix before the next cohort.

In-video assessment

In-Video Assessment

Drop quizzes and reflection prompts at the moments that matter, so you catch confusion while it's still fixable, not after the final exam.

Collaborative learning

Discussions & Collaboration

Learners question, answer, and build on each other's comments right on the timeline, so they learn from each other instead of watching alone.

Skills assessment

Skills Assessment

Learners submit performance videos and get time-coded, professional feedback right on the moment, from clinical skills to presentations and teaching practice.

Peer review

Peer Review

Students give each other structured, time-stamped feedback on video work, so the whole class learns together.

Self-paced learning

Self-Paced Learning

Self-directed study stays active, with in-video prompts, notes, and checks that keep independent learners engaged all the way through.

The case for active video

Passive video is broken. Active video isn’t.

Video tools stop at playback. The research is blunt about what that costs — and what changes the moment learners have to think.

~6 min
Then half your audience is gone. Engagement collapses after about six minutes across 6.9M video sessions.
Guo, Kim & Rubin, 2014
12.6%
Median completion of online video courses — and roughly 3% at MOOC scale.
Jordan 2015 · Reich, Science 2019
−50%
Mind-wandering when a question is added mid-video. Note-taking triples.
Szpunar et al., PNAS 2013
34→22%
Failure-rate drop from active learning across 225 studies.
Freeman et al., PNAS 2014
See the full evidence →
2:03
Maya · 2:03
Prof. Lee · 6:12
LecturesFlippedLabsLanguageCorporate
For every course

One Layer For Every Kind Of Learning

From lecture halls and flipped classrooms to labs, language practice, and corporate training, Annoto adds engagement, assessment, and insight to the video you already use. Configure it per video, and it runs in minutes.

Any educational use case: lectures, flipped classrooms, labs, language practice, skills assessment, and corporate training all run on one layer.
A per-video experience: switch features on or off for each video, so every activity gets only the features it needs.
Easy to run: one-click LTI install, no migration and no new player. It works on the LMS and video you already teach with.
One Layer, Any Video

One Engagement Layer For Any Video You Have

Overlay engagement, assessment, and analytics on the video you already use: YouTube, Vimeo, Kaltura, your own site, or any LMS. No migration, and no new platform to learn.

Any Host, One Install: add Annoto with a snippet or a one-click LTI, right on the videos you already have. No migration.
Video, Audio & Livestream: not just recorded video. Annoto works across formats, with dedicated audio and livestream pages coming soon.
Insight & Gradebook Sync: comprehension and participation in real time, with scores synced to your gradebook.
A course video with Annoto discussion and analytics inside an LMS

Customer Stories

Dominick Bagnato

Educational Media Production, Tools, and Facilities, NYU

Annoto has redefined how we approach educational media at NYU. The seamless integration with Kaltura Media Space and NYU Brightspace, coupled with the powerful analytics from the Annoto dashboard, has transformed our teaching and learning experience. It's not just a video annotation tool; it's a comprehensive solution that enhances engagement, fosters collaboration, and provides invaluable insights into student learning.

Cynthia Wilson Ph.D., CFLE

Executive Director, Florida State University

Annoto provides students more opportunities to think critically about the course content as they reflect on the questions posted and also have the chance to hear other students’ perspectives. In an online class, Annoto accomplishes many of the same goals for discussion as in in-person class. I highly recommend it to other instructors!

Melvin Crone

Programmamanager Taskforce Digital Learning,  Amsterdam University of the Arts

Using Annoto made the material less textual. There was more life in it. It enabled me to refer to concepts of art theory and art criticism based on students’ spontaneous responses. That made the material more fun and easier to cover. Annoto’s solution provides an interesting method of pedagogy. It makes the learning process much more interactive and rich.

Mark Losego

Associate Professor, Dean’s Education Innovation Professor, Georgia Institute of Technology

Annoto is a great tool for instructors to inject clarifying comments, added emphasis, or supporting content at time-stamped moments throughout instructional videos to further reinforce content and/or drive engagement in asynchronous courses where spontaneous interaction is otherwise difficult to achieve.

Alejandra Chavarria Arnau

Professoressa Ordinaria, Università degli Studi di Padova

Annoto is a good way of making students pay attention to specific parts of a learning video, deepening their comprehension of challenging topics by adding links or extra explanations, and understanding their students' difficulties by reading their questions. It makes students feel somehow accompanied while they are performing activities by themselves.

FAQ

Frequently Asked Questions

What is Annoto?
Annoto is an in-video engagement platform that makes your course videos interactive and assessable, layered on top of your existing videos inside your LMS, CMS, or any site.
Which LMSs does Annoto work with?
Canvas, Moodle, Blackboard (Learn and Ultra), and Brightspace (D2L), via one-click LTI 1.3. It also overlays video from Kaltura, Panopto, YouTube, and Vimeo.
Do we have to migrate or re-host our videos?
No. Annoto overlays your existing video wherever it already lives. No migration, no new platform, and your player stays the same.
Does Annoto support graded, for-credit interaction?
Yes. In-video quizzes and interactions can pass grades back to your LMS gradebook, and time-stamped participation supports Regular & Substantive Interaction (RSI) requirements.
Get Started

Ready To Activate Your Video?

Book a demo and see Annoto live on your own content, in your LMS, CMS, or site.